Volcom was a family of people not willing to accept the establishment suppressing their passion for boardsports. This was a time when snowboarding and skateboarding was looked down upon and the U.S. was in a recession with riots in Los Angeles and the Gulf War breaking out. Much like today, change was in the air.
Richard and Tucker traveled around the world on wild journeys with friends riding whatever they could. The business side of things was minimal. The headquarters were set up in Newport Beach in Richard’s bedroom and all sales were run out of Tucker’s bedroom in Huntington Beach. The two knew nothing about how to make clothes, but that didn’t matter, it was all about spirit and creativity